Nielsen research almost always shows that buying advertising on television, print and radio media is experiencing an increase. However, if dissected further, the increase in the purchase of advertising goods may not indicate a growing industry. On the contrary.
Before saying further, it’s time to equate perceptions of how the Nielsen research company measures the purchase of advertising goods and ratings. For those two matters, Nielsen worked on two different studies. First, Intel Advertising (AD Intel), which measures the purchase of advertising goods. Second, TV Audience Measurement that measures the rating and audience-share of TV stations and programs.
For the united one, Nielsen calculates each ad spot on 15 national television, 99 newspapers, 120 magazines and tabloids, and 104 radio stations. A place is called advertising when it displays commercial information from both the private sector and the government (public service advertisements).
Confusion is present when saying about sponsored content, especially in newspapers. Brands that believe regular advertising will not be read by consumers nowadays, often creating content that contains sponsored messages. The name is various. Some call it branded content, inforial, advertorial, and so on.
“There are still markers in the form of advertisements or ads, we count them as ad spots,” said Hellen Katherina, Media Director of Nielsen Indonesia in her office, Mayapada Tower, Jakarta.
Meanwhile, TV Audience Measurement was carried out in 11 cities in Indonesia involving a panel of 2,273 locations living on stairs. Each area where the stairs are attached is a tool that has the name People Meter, including a decoder that records data and remote control to reply to questions/surveys.
Hellen explained, when families, whether individuals or groups inflame television, a question on the decoder screen also appears: ‘Who is watching at this time?’ Family members must reply by reducing the buttons listed in the remote.
For example, use 1 button for father, button 2 for use for mother, button 3 for use for a first child, button 4 for use for a second child, and so on matches the number of family members recorded by Nielsen. If all families witness an event, keys 1 to 4 must be pressed.
All data is recorded and sent to the Nielsen server. The data can be presented in the smallest unit format, minute. Not surprisingly, there is the term minute-by-minute rating aka rating based on how many people watch the show in 60 seconds.
Usually, the minute-by-minute rating is beneficial to see how many viewers watch an ad that is broadcasting one of the program sequences because of the average commercial ad on 15-30 seconds television.
However, not infrequently, the owners of television programs want to know the performance of the shows past the minute-by-minute rating. This is useful to examine when the moment (program) feels a high surge in grade.
The factors can vary. However, what is very often a personal factor is being shown on the program. For example, on the Indonesia Lawyer Club (ILC) live broadcast program, when famous lawyer Hotman Paris spoke, the rating for the minute had risen.
That is, not a few spectators sucked in his attention when Hotman squealed his voice. Both from the beginning the program was running, as well as new viewers who accidentally reduced the station’s channel. Not surprisingly, the opinions of sensational people like Hotman Paris often appear at the end of the program to hold viewers from moving to other stations and stay tuned on that tv show.
“The rating will give a fair comparison, which is to match program performance in many watches. Because, the divider is consistent, namely tv population or television audience population, “Hellen said.
The program rating that airs at prime time is often much more excellent. Because, from 6 pm to 10 pm that night, all family members were at home.
While the divider share channel is the number of television viewers at that hour or called TV audience. The channel share is used to see how many viewers watch program A when compared to B during the same broadcast time.
“Usually, advertisers see a rating or sales rating point. So, they dig programs with a rating of 20% in the population of up to 1,000, “he said.
For some time now, the world was in an uproar by the presence of the C-Virus pandemic. Because many fatalities have fallen, you who are still healthy are asked to do an independent quarantine in their homes. Of course, fatigue will whack for those who are confused about wanting to do certain activities at home.
If you are a Korean drama connoisseur, you can certainly watch various Netflix Korean drama series available online. The titles below mostly get high ratings in Korea.
List of the Latest and Most Favorite Korean Dramas on Netflix
For those of you who feel like you’re lying down while watching Netflix, there is the Korean drama series Netflix that will make you addicted badly. Finish it all and be a witness to the excitement of the story.
1. Itaewon Class (2020)
Showtimes: 31 January 2020
Itaewon Class may not be a foreign Korean drama title for you, even for people who are unfamiliar with Korean pop culture. This drama tells the story of an ex-convict who just breathed in the fresh air and built a bar-restaurant to reach his own success.
This Korean drama series offers moral values about life that are very valuable to the audience. Also supported by an impressive array of casts and technicals, Itaewon Class has become one of the best and most recommended Korean dramas at the moment.
Because in this Korean drama, they are referring to some daily life where all the actors playing online games to loosen the situation so it’s not too stiff for a Korean drama.
2. Crash Landing on You (2019)
Showtimes: 14 December 2019
Besides Itaewon Class, you are certainly familiar with the title of the Korean drama Netflix, which is Crash Landing on You. How not, the spice of romance that is combined with the politics of this hostile country makes it liked by Korean drama lovers.
Crash Landing on You himself tells the story of a woman heir to the throne of Chaebol in South Korea named Se Ri. He fell in the territory of North Korea and was rescued by Captain Ri, who worked in the North Korean Special Forces.
Over time, love began to grow in the hearts of both of them despite struggling with the political interests of each country. For this reason, the series starring Hyun Bin has become a recommended Korean drama even in 2020.
3. Because It’s My First Love (2019)
Showtimes: April 18, 2019 (Season 1), July 26, 2019 (Season 2)
Romance drama and coming of age are some of the genres that are widely watched on Netflix. This is what a story used when his series titled Because It’s My First Love began airing. This series, which is a reboot of My First Time, tells the story of five teenagers and various interesting events in their lives.
With a duration ranging from 42-56 minutes, the Netflix drama, which has an alternative title, My First First Love, is light to follow. Inevitably this romantic Korean comedy-drama was updated for season 2, which aired on Netflix three months ago.
4. Kingdom (2019)
Showtimes: January 25, 2019 (Season 1), March 13, 2020 (Season 2)
AStory became the first PH to produce the first original Korean drama Netflix titled Kingdom. This Drakor tells the story of the crown prince who returned to the castle and found that he was trapped by political conflict.
Not only that, but this prince also had to deal with zombies who threatened his safety and the inhabitants of the kingdom. With elements of horror-thriller wrapped in the politics of his kingdom, it’s no wonder that this Kingdom is liked by many people, especially lovers of horror series.
Because of the success of season 1, this Kingdom has season 2, which will be aired on March 2020. Immediately watch this Kingdom to feel the horror.
5. Memories of the Alhambra (2018)
Showtimes: 1 December 2018
This Korean drama is set in Spain and various other countries, unlike most other titles that are generally set in South Korea. Drama referred to here is Memories of the Alhambra.
Tells the story of a company CEO and hostel owner trapped in various events involving augmented reality based on the story of the Alhambra Castle. Memories of the Alhambra combines elements of the play with various other genres, such as fantasy, suspense, and sci-fi. With the combination of these genres, as well as a creative plot, this series has become one of Netflix’s Korean dramas with high ratings at the moment.
Rotten Tomatoes (RT) is one of the film review or rating websites that are not the least used as a reference by all film fans around the world before they watch the film. In RT, the assessment is determined by an aggregate system, which can be reviewed as follows.
A film will get a Tomatometer score of 100% of all film critics to submit positive or fresh reviews (60-100%) for the film. While if there are one or two critics, of that number, who submit negative or rotten reviews (under 59%), the aggregate score will decrease.
What separates RT from IMDb (Internet Movie Database) is that all film critics submit the ratings presented by RT. While rating on IMDb is obtained from regular voters (IMDb regular voters) who besides summarizing film critics also involve film viewers in general.
So it’s natural if there is a difference in the arrangement of the “highest-rated films” of the two websites. Without needing to linger anymore, this is the recommendation of 7 films with the highest Rotten Tomatoes rating.
E.T. The Extra-Terrestrial (1982)
Director: Stephen Spielberg
Cast: Dee Wallace, Peter Coyote, Henry Thomas, etc.
Duration: 114 minutes
Rotten Tomatoes: 98%
This film made by experienced director Stephen Spielberg is also one of the classic children’s movies that is very well known throughout the world. This film revolves around the friendship of human children with kind aliens who they call E.T. The most phenomenal biking scene in the moonlight in this film became the emblem of the company made by Spielberg’s film, Amblin Entertainment.
The Wizard of Oz (1939)
Director: Victor Fleming, King Victor, George Cukor, Richard Thorpe, Norman Taurog
Cast: Judy Garland, Frank Morgan, Ray Bolger, etc.
Duration: 101 minutes
Rotten Tomatoes: 98%
The Wizard of Oz is felt to be among the best classic films of all time. Even though when the release was not so financially profitable, over time, this film became a film among the best children’s movies and at least a little known in all the world.
Citizen Kane (1941)
Director: Orson Welles
Cast: Orson Welles, Joseph Cotten, Dorothy Comingore, etc.
Duration: 119 minutes
Rotten Tomatoes: 100%
Considered by many critics to be among the best and most perfect films of all time. The mystery drama by Orson Welles tells the story of life and an investigation into the purpose of Charles Foster Kane’s last message (played by Welles himself) before he died. Before watching this film, make sure you are not exposed to spoilers about the end of this film.
The Third Man (1949)
Director: Carol Reed
Cast: Joseph Cotten, Alida Valli, Orson Welles, etc.
Duration: 104 minutes
Rotten Tomatoes: 99%
The black-and-white crime drama film set after World War II in Vienna tells the story of Holly Martins, a resident of the United States who found an offer of activities in Vienna from a friend who had the name Harry Lime. However, when Martins landed in Vienna, he found out that Lime had died and was thought to have been killed by someone.
Director: Barry Jenkins
Cast: Trevante Rhodes, André Holland, Naomie Harris, etc.
Duration: 110 minutes
Rotten Tomatoes: 98%
This film made by director Barry Jenkins is the first LGBT film that won the Best Picture award at the 89th Academy Awards in 2017. The coming-of-age movie is broken down into three elements that tell about the life journey of Chiron Harris (Rhodes) from the time childhood, adolescence, until adulthood. Moonlight is felt like a symbol of opposition to Trump, who hates LGBT, black people, and poor people, three matters that are shown clearly in this film.
Get Out (2017)
Director: Jordan Peele
Cast: Daniel Kaluuya, Allison Williams, Bradley Whitford, etc.
Duration: 104 minutes
Rotten Tomatoes: 99%
This satire horror film tells the story of interracial love felt by Chris Washington (Kaluuya) with Rose Armitage (Williams). Washington certainly did not expect if a visit to the location of his girlfriend’s residence would be the start of a nightmare.
If you are too scared to watch this movie, you can simply trying to watch while playing games like online casino or online poker like in sports book agent sbobet terpercaya, they have a lot of option for you who wants to watch without feeling scared.
Laugh before laughing is banned, these words are among the popular humor slogans of the legendary comedy group Warkop. Because of its popularity, it seems that the sentence is almost always the introductory sentence of a paragraph that talks about laughter. But it is still a good idea for you to take even time to laugh because sometimes it is not possible yet to laugh is prohibited. Laughing is also good for your health.
So you can laugh, yeah, at least smile, there are comedy films that are OK. The comedy is arguably clever because what we carry is ironic things that are happening near us. If the problem can be laughed out loud or not anyway, well depending on your taste in-jokes too, but suggestions for these films, please try. These films are also featured in the waiting room of Casino Building, usually to entertain visitor who still in the queue to play casino or poker or put their bet in sports book sbobet terpercaya, the hotel management play comedy film to ease the anger.
Do you think the news anchor on television, who talks about sports, weather forecasts, the latest news, etc., has no competition? Very wrong. News agencies or the media are very competitive you know, even including sadists.
At Anchorman, you will see how the rating is one of the urgent things that can trigger news agencies to declare war to each other. Of course, the battle at Anchorman was created not serious, so it was the most entertaining. Oh yeah, not even a little cameo, you know.
The Grand Budapest Hotel
One of the best works of director Wes Anderson. The Grand Budapest Hotel is not a comedy, but a drama. It’s just that in its presentation, the Grand Budapest Hotel is presented with a light technique, so it feels like a comedy. In the film, quite a few social issues were discussed. Starting from the war situation and how people struggle under.
There is nothing more stressful than a director who has artists who can’t play roles and are not a little bit acting up. For the sake of finding a good film at the same time disciplining the artist, a war film director takes his players to the forest without a supporting cast and so on.
You will see Tom Cruise and Robert Downey Jr. in this film, totally acting not in their usual role. There is also a scene where all the actors play online poker games together. Poker game is such a very popular to be played during shooting break, it’s fame risen since facebook poker games developed by many international developers.
Shaun of The Dead
Early 2000 were the years of the zombie film boom. Resident Evil, House of the Dead, 28 Days Later, Dawn of the Dead, call the films. So much. Shaun of the Dead is a parody of the movie. Taking from a different perspective, Shaun of the Dead indicates how absurd these films would be if they were seriously ignored. The side of the gore is terrible, but in Shaun of the Dead, the gore is excited.
Judy Sheindlin was named the highest-paid television host in the world by Forbes. This woman, better known as Judge Judy, has the power not only in her courtroom but also on all television.
By pocketing the US $ 147 million before tax last year, Sheindlin is the highest-paid television host, outperforming other top hosts in the world.
“Many people work as I did at the beginning, stuck with activities they don’t like. If we don’t do something we like, find something we like. Because that will make our whole lives different, “Sheindlin said at the 2017 Forbes Women’s Summit.
TV host Monthly Salary Can be Used for Online Sports Betting
With their monthly salary, it won’t be wrong if they use some to betting in sports match. They even can triple their money in this kind of ‘you-can-call’ high risk investment. Many online sports book in every country also provide cashback up to 7%, so members won’t be feel so terrible if they lose.
By checking nine numbers, it’s not surprising that he likes his job. Becoming a sharp daytime Judge, and picking up the top position thanks to his skill in creating an agreement.
The following year he marketed his rights to 5,200 episodes of Judge Judy to CBS with a nominal value of US $ 100 million. With the extra US $ 47 million he got from bringing Judge Judy and producing Hot Bench, Sheindlin’s income was three times the annual salary. Even Sheindlin was appointed as the 48th richest woman in the United States (US), with a net worth of US $ 400 million.
The World’s Most Expensive TV Hosts
Like Sheindlin, a speaker who worked during the day, then later that night he worked as a cable TV host, like Rachel Maddow and Tucker Carlson did not get media attention. Not only that, but they also have the most fans, to the point that they are not surprised to receive a hefty fee.
Judge Judy is consistently able to gather more than 10 million viewers in the 23rd season of each meeting. Meanwhile, Phil McGraw as the host of “Dr. Phil” garnered nearly 4 million viewers. For comparison, Sean Hannity from Fox News only witnessed an average of 3.3 million viewers.
While MSNBC Maddow averages 2.9 million viewers, to create more profitable things, daily shows want to attract women aged 18-49 years. Because not a few advertisers drain most of their money for this group.
Thanks to this high ranking, stars can negotiate profitable deals with their network or home.
In contrast to Judy, who emphasized her intellectual property rights, Ellen DeGeneres and McGraw instead earned more than half of the show’s profits from advertisements. They also get profits from product placement and pay as host.
No wonder if the highest Paid TV Talk Show event does not vary from year to year. Because it takes a long time to build a loyal and big audience, Ryan Seacrest, who hosted Host with Kelly and Ryan, experienced an escalation of income from US $ 58 million to US $ 74 million. This is because he performed American Idol, which was revived. DeGeneres’ revenue also rose thanks to a check of US $ 20 million from Netflix for a special stand-up.
Here are the 5 highest-paid TV hosts in the world in full:
- Judy Sheindlin (US $ 147 Million, host: Judge Judy)
- Ellen DeGeneres (US $ 87.5 Million, host: The Ellen DeGeneres Show) US $ 87.5 Million
- Phil McGraw (US $ 77.5 Million, host: Dr. Phil)
- Ryan Seacrest (US $ 74 Million, host: American Idol, Live With Kelly and Ryan)
- Steve Harvey (US $ 44 Million, host of the Steve Harvey Morning Show, Steve Harvey – Family Feud)
Maybe you’ve heard of streaming multimedia services. This service is a technology that can send digital video files and audio in real time on your computer network.
Streaming itself is a technology that is useful for playing video or audio files directly or primary recorders from server machines. In this matter is a web server.
This is equivalent to video or audio files contained on the server. Can be directly executed in periods after a request from the user. Thus, the process of running software that is downloaded in the form of extended periods can be avoided without the need to do the storage process first.
When the video or audio is in the stream, it forms buffering on the client computer. And even the audio video data will be downloaded into the buffer that has been formed on the client machine. Only with a split second period, the buffer is loaded and automatically the system can run the video audio files.
The system can read information from the buffer and still work on the download process so that the streaming process can take place.
Understanding Multimedia Streaming Server
While the definition of the multimedia streaming server itself is a web server or software that has been installed on the server. The following server is used to run audio or video files in real time or stream on the internet.
The working step of this system is that the client delivers streaming audio or video requests to the web server element. Next, the web server will forward the client request on the streaming server.
The streaming server then processes client requests and transmits video or video files that have been requested to clients directly without passing the web server again. That way, the client can run video or audio files that have been asked.
There are a variety of websites that provide audio or video streaming services with streaming servers to run their services like sites that use streaming servers, including Youtube, Megavideo, and Metacafe.
Benefits of Using Streaming Server
When you use a multimedia streaming server, users who are watching videos can jump to specific times in the video. Without having to wait for buffering videos thoroughly. There will be no data saved in the user’s computer, so the security of the user files will be more secure.
This streaming will require less bandwidth compared to downloading. Usually, this matter is caused by the user not having to download the video as a whole. The process of streaming to not a few clients can also be done through a one-way streaming path.
There are many kinds, for example, streaming server software, not just DSS. But there are also Darwin Streaming Servers (DSS), VideoLAN Clients (VLC), Adobe Flash Streaming ServerIcecast, SHOUTcast, PlayOn, and so on. With so many of these streaming server applications, you can choose which one suits your needs.
For those of you who want to install this streaming server, you can download multimedia streaming server software now too.
The nice weekend you are watching cool movies. For food lovers, on Netflix, there is a documentary that is worth watching — ranging from BBQ to sushi!
Food lovers try not to miss this documentary on Netflix. The story is exciting like eating habits in many countries to the twists and turns of the Western food industry.
Launched in 2017, Barbecue carries the story of the tradition of the habit of roasting and bloating meat in 12 countries. Ranging from Texas-style BBQs to familiar ones in South Africa. Uniquely, Barbecue is not only concentrating on talking about cooking tips but also emphasizes contradictory things in each country. This film by director Matthew Salleh won the James Beard Award.
The Birth of Sake
Making sake is a 2,000-year-old tradition in Japan. Unfortunately now not a few Japanese people are creating purpose because mixing these drinks requires learning at least 6 months to process rice into alcohol. The Birth of Sake tells of making sake at Yoshiwa Brewery for the Tedorigawa brand. The audience is said to see silent scenes, but spoil the eyes from the process of creating sake.
Film For Grace is a story about chef Curtis Duffy who created his dream restaurant, Grace in Chicago. Food is indeed a crucial part of the film, but only the story of chef Duffy’s problems creating this documentary made by Kevin Pang must be watched. The film also invited the audience to watch behind the kitchen door belonging to this famous American celebrity chef.
In Defense of Food
Journalist Michael Pollan wrote the book In Defense of Food which was finally brought to the big screen. Michael explores the answers to what questions are needed to eat healthfully today indeed. Michael shows how the food industry in the West is working on many affairs that provoke consumer health. At the same time creating different perceptions passes as much as the agenda in the media. In addition to discussing food nutrition, In Defense of Food also explains what stages need to be followed.
Jiro Dreams of Sushi
What’s famous on Netflix is the Jiro Dreams of Sushi movie. This film tells a Japanese sushi master, Jiro Ono. He is the owner of the Sukiyabashi Jiro restaurant which gets 3 Michelin stars. The audience will be presented with the story of Jiro’s sacrifice to reach his success.
Those are the 5 food documentary arrangements at Netflix that you have to watch. Next time, you aspire to create these foods, which you can serve for your family, friends, coworkers and even your lover. What do you say about your opinion?
All people indeed have ventured into a place to eliminate boredom. But periods of routine sometimes create adventure schedules not as often as before. If you are like this, watching a reality show program is something that can be an option to treat your longing for adventure.
The following is an adventure reality show program that you can watch during your free time:
Survivor is a legitimate American reality show program produced in 2000. The program shows the competition of all Survivor contestants in a remote place where they have to dig their food, water, fire, and shelter.
The contestants competed in this obstacle, and the weak will be eliminated so that only one contestant can win and find the title ‘Sole Survivor’ and be awarded the top prize of $ 1,000,000 or the equivalent of IDR 13 billion.
This Survivor just finished the 34th Season with the Game Changer theme which was aired March 8, 2017, and ended on May 24, 2017. Later this series will be modernized in the 35th Season with the theme ‘Heroes v. Healers v. Hustlers’ will be premiered on the upcoming September 27, 2017, on CBS TV.
2. Law of the Jungle
Law of the Jungle is a South Korean reality show program. The program brings exploration of a group of artists to many remote and primitive corners to survive and get empirically socialized with residents of the local tribe. The island was chosen as a place of shooting varied, both domestically and abroad, such as Komodo Island in Indonesia to New Zealand.
This reality show program has been around since 2001 on SBS TV and is still airing to this day. Even a reality show program that is quite popular in South Korea.
3. Man vs Wild
Man vs Wild is a serial survival program given by Bear Grylls on the Discovery Channel. This reality show was once broadcast on November 10, 2006, which aired an episode titled “The Rockies.”
This program will challenge the presenter to survive in nature. This program often requires 7-10 days of shooting. The time will be longer if the presenter does not go after help during survival.
Aside from surviving in a remote location unknown to the presenter, Kru once created a confused state presenter in the middle of the city on the Gdynia Shipyard episode. Currently, Bear Grylls as a presenter since 2006 has completed the contract, and there is no information on when this reality show will be back on the air.
4. 1 Night 2 Days
1 Night 2 Days is a South Korean reality show program that has the concept of a Real wild road variety where all members will be challenged by a crew to explore many destinations in South Korea and aim to submit recommendations for viewers to travel to as many unique places in the country.
The reality show program that aired on KBS2 was quite successful and even became a program that was entirely in demand when on holiday. It can also be juxtaposed with the program The Return of Superman.
Survivorman is a television program produced by Canada’s Outdoor Life Network (OLN), which is now accessible internationally on the Discovery Channel and Science Channel. The program has been running 7 seasons since 2o05 and displays the ability to survive and knowledge of surviving alone in nature for around 10 days in the smallest area where there is not much food and water and equipment.
Each selected shooting location has often been planned by a TV crew and has consulted with experts on survival specialists and residents to the extent that this program does not endanger the event supervisor and all the team on duty. This program is fun to be friends when you are free because you can see real adventures just by watching the television screen.
6. Ice Road Truckers
Ice Road Truckers is a serial reality show that aired on History since June 17, 2007. This reality show is more focused on the activities of truck drivers on dangerous routes in the world that cross frozen lakes and rivers in remote areas of the North Pole in Canada and Alaska.
This reality show program is indeed unique because it takes the perspective of all truck drivers.
7. Dual Survival
Dual Survival is a United States reality show broadcast on the Discovery Channel. This program shows a group of experts surviving in a predetermined scenario in a very challenging environment in the world.
The filming process often reaches 10 days, and two contestants will often be challenged to survive outdoors without using any equipment. So, they will escape with the abilities they have, both eating, drinking, even digging a bed.
Occasionally watch the reality shows above and nostalgic with various real challenges in these programs.
Let’s take stock of the consumption of television in the past year. The data confirm the main trends: the gradual loss of viewers , the aging of the public and the prevalence , among viewers, of those with low education. Since 2010 the prime-time television audience has fallen by -5% , while the population (from four years upwards, like the Auditel panel ) has grown by + 1% , so there is a real drop of less than one percentage point on average every year.
The decline is not as consistent as many suppose, perhaps because they are unhappy with television programming (often the biggest detractors of TV are its main users ). On this front, the prospects are not bad, considering that the competing medium, the web, is often complementary and not an alternative to television itself. The most worrying fact for television is the fact that the younger public decreases with a higher level of education , while the older one and with the lowest educational qualification increase, albeit to a lesser extent. The TV risks being no longer the means of communication for everyone, a prerogative that has made it the strongest medium, but a medium enjoyed especially by the elderlyand less schooled. Let’s see the data. The loss of viewers in the last year has essentially occurred in the 25-54 year target (-5% in 2017 against -3% of the entire television audience).
It is the age group that most interests advertising investors, not surprisingly defined as a commercial target (on which, incidentally, Mediaset constantly beats Rai), as it represents the consumers of the classic mass and brand products. They are the young families, naturally predisposed to the consumption of the goods necessary to “raise the house”. They are at the same time people who see little the classic generalist TV; they can watch it with their children in the early evening (the occasion is good to applaud Rai for having removed the advertisement from RaiYoyo ) and maybe they occupy the sofa late at night to see the most famous series on some pay TV .
If in front of the TV the “rich” consumers diminish, it is obvious that the advertisers “flee” from this means. A “poor” advertisement will remain , the one concerning low-level products. TV in general is likely to enter into a downward spiral: young people flee from television video and television programmers can no longer capture them, at the same time the big advertisers abandon the television screen (reserving only the big events, from Sanremo to the games of football), for which the networks do not remain the only solution, valid for survival, that focus on marginal targets. Inevitably, TV will become increasingly “poor” in content.
TV aging is represented by graphics. Over-55s represent 36% of the population but 51% of the entire television audience. Young people aged 25-34 are 10% of the population but only 5% of the television audience. At the same time, the group of those with primary education represents 19% of the population and 26% of the television audience. The last graph shows that not all televisions are the same. Sky, for example, has a very young audience, while Mediaset seems to represent society better than others. Rai, on the other hand, has an audience composed mainly of the elderly: 65% of the public belongs to the age group above 55 years of age. The probability that a young person (15-24) looks at a Rai program is 3%. A public service that is not used by everyone , which is not the mirror of society, risks losing its nature.
A quick and easy way to earn some money is to participate in TV shows as an audience ; in this way it will be a bit like watching television from home but at the same time gaining as if you were at work .
The box that keeps everyone glued to the screen, in fact, is not only composed of artists, conductors and technicians but also of the public that attends the programs in the studio ; for some time now there have also been commentators and studio audiences on Rai and Mediaset broadcasts who enjoy themselves and are paid.
Becoming part of the public of a TV program, however, is not entirely obvious as it might appear and there are requirements to be included and the procedures to follow to be selected.
As with any job that respects itself, even in this case there are criteria to respect to participate as a public in a TV program and below we list which:
be of age ;
be educated ;
be patient and willing to undergo any change of clothes or combing.
Then there are some very specific rules to follow during the transmission. Let’s see in detail which are the most important prohibitions and obligations to respect:
do not wear clothing with logos of fashion houses that are recognizable to avoid advertising not required (otherwise they will be covered with colored adhesive tape);
do not chew chewing gum ;
don’t get up even if you’re out of frame;
don’t talk to your neighbor;
do not use a mobile phone ;
follow the suggestions of the prompters.
One thing to watch out for is that the shots can be taken at times other than those they usually air; in fact, not all programs are live.
Therefore it is important to consider that you will work at unusual times of the day and usually for a long time : for this reason it is preferable to reside in Rome or Milan where the recording studios are located.
At this point it will be interesting to understand how much you can earn to laugh, applaud and attend programs of all kinds and above all how to access this “profession”; generally the extras can be paid from 30 to 45 euros gross per episode , while the opinion makers reach a fee ranging between 70 and 80 euros depending on the transmission that hosts them and the type of intervention.
A Rai executive revealed how much the public pay is in the various programs; in particular, he stated that those who participate in the programs on a constant and continuous basis five days a week get to receive sums up to 500-600 euros per month.
There are obviously some TV programs that pay better than others according to an unclear criterion. To be more precise and to give some examples, the manager reveals that the most coveted shows would be ” Next another ” and ” The usual unknown ” with a pay of 90 euros for the registration of three episodes.
To participate in the ” Hell’s Kitchen ” program as a public, the walkers would get a pay between 50 and 80 euros; to attend ” L’Isola dei Famosi ” the pay would amount to around 40-50 euros, reaching 70 euros in the case of ” Uno Mattina in Famiglia “.
Lower payments get the public of ” Italian Stories ” and ” I Fatti Vostri “. There are also programs such as ” Forums ” which would not provide the public with any remuneration and to which the participants would participate as volunteers .
Although the responsibilities are minimal and the tasks to be performed are very simple, there are people who are able to supplement their salary by this expedient.
There are many people who try to watch TV or appear on television, but obviously not everybody makes it; for this reason it will be important to follow some useful tips to participate in the castings and maybe overcome them.
First of all it is good to call the editorial number of the broadcast you are interested in or fill out a form on the website, specifying:
personal data ;
contact details ;
type of role you want to fill;
physical characteristics and any interests;
attachment of one or more photos ;
short curriculum .
To participate in the broadcasts it is then necessary to pass selections : it is a simple interview called casting, during which the appearance and age of the candidate are mainly evaluated. To consider then that the number of people participating in the program varies according to the study.
However, there is not a single role to play within the public but there are different types of engagement that can be agreed: clapper, figurants, stopgaps, speaking public. The task to be carried out will be decided at the casting, depending on the characteristics and attitudes demonstrated by the person.
Media rating company Nielsen found that user activities that pass through Twitter on Twitter microblogging can add television ratings. Nielson discovered it after analyzing 221 prime-time television programs.
Nielsen said the surge in the number of tweets containing comments on television shows helped create the event’s rating increased by 29 percent. This research has a more significant effect on certain TV show genres. From the results of the monitoring, 44 percent of Twitter users commented on reality shows, followed by 37 percent of comedy shows. Meanwhile, sports and drama, each have a portion of 28 and 18 percent.
“By using time series analysis, we witness a significant relationship of influence. Statistically, a surge in TV ratings can increase the volume of tweets, and vice versa, a surge in tweets can add tune-ins (people watch TV), “said Paul Donato, head of the Nielsen research office.
Reporting from Bloomberg, this study is the first time for Nielsen in compiling a direct relationship between Twitter activities and TV usage. This has the potential to help the unique social network of dollar coffers from advertisements. Because the TV station or program makers will be in droves asking Twitter so that the program is promoted in the user timeline. Moreover, Twitter is chasing its 2014 revenue target to the US $ 1 billion.
The CEO of Twitter, Dick Costolo is indeed expanding his social networking services by targeting users to talk about whatever television programs they watch. So that the marketing units at the TV station and advertisers can simultaneously achieve how much the program rating goes through Twitter users.
Twitter has also partnered with TV program makers, like Walt Disney ESPN, Viacom MTV, Nickelodeon, Time Warner, TNT, TBS, and CNN. The collaboration enables partners to promote event streaming videos on the Twitter timeline page. The Twitter tactic is quite the opposite of that of its closest rival, Facebook. They offered their clients by installing a 15-second-long TV-style video on the Facebook page. From rumors circulating, Facebook TV advertisers must pay up to the US $ 2.5 million per day.
Nielsen also offered TV rating services through its unit, AGB Nielson Media Research. In Indonesia alone, 10 top TV stations use Nielson services to obtain rating data. During this time, the rating of TV shows carried out by Nielson was using a set-top-box device, People Meter. The plot was then distributed to more than 2,000 household speakers of TV owners in a city. The device will then deliver data to the Nielsen server, about what TV shows the correspondent witnessed.